Madeleine is a creative video producer

 

After covering local news at The Tennessean newspaper, she pivoted towards visual storytelling, producing content for New Girl, Glee, and American Idol. From there she oversaw content at Postmates, developing chef-driven videos along with other social impact spots. She also produced English and Spanish commercials and co-wrote the scripts. Most recently she produced digital scripted videos for a Facebook Watch show, and wrote the scripts.

 

Developed a chef-driven series…

 

Highlighting how food can bridge political divides. Interviewed talent and defined story arc, along with script.

 

Produced a LGBTQ+ driven video…

 

In the wake of a relevant Supreme Court case. Interviewed 50+ people to identify the most compelling narrative.

 

Co-wrote a Spanish commercial…

 

Leading to a 30% lift in customer retention. Oversaw all talent casting, as well as wardrobe and art direction.